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DECOHOGALIA

The essence of the Mediterranean turned into a retail experience.

City

MENORCA, SPAIN

Program

Retail

Type

Private Commission

Year

2026

Status

Built

Client

DECOHOGALIA

Photography

DAVID ZARZOSO

The new Decohogalia store is conceived around the idea of transforming shopping into the experience of feeling at home. Rooted in Menorca and inspired by the island’s Mediterranean way of life, the project creates a spatial identity that is both familiar and aspirational.

Rather than a conventional showroom, the store unfolds as a sequence of interconnected rooms that evoke the atmosphere of a traditional Balearic home. Furniture is not simply displayed, but naturally integrated into carefully composed domestic settings.

The architecture provides a calm and flexible backdrop, allowing each space to evolve while maintaining a coherent identity. Timber portals and courtyard-like transitions guide visitors through the store, reinforcing the rhythm and familiarity of moving through a home.

The result is a retail environment designed to be lived rather than merely visited: a place where architecture and furniture come together to create an immersive experience, inviting visitors to imagine a Mediterranean way of living.

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