meets
GRETA
The natural evolution of a concept bathed in green.
City
Madrid, Spain
Program
Hospitality
Type
Private Commission
Year
2024
Status
Built
Client
Greta
Photography
David Zarzoso

The aesthetic qualities introduced in Greta’s first store find here the natural evolution of the brand. The way of turning green into protagonism remains as the objective to be followed. However, far from being a replica, novelty and surprise are added in order to turn this second space into a new milestone.

To achieve this desire, it is important to know the characteristics of the space. Although the operation works in the same way, we look for a way to provide uniqueness in a space of smaller dimensions. The optimization of resources becomes an aspect to be pursued so that each element works perfectly within the puzzle.

The way to get the most out of the bar-counter is analyzed. We opted for a granite-covered element that is placed in the center of the composition and determines the functioning of the activity. This bar serves as a preparation area for orders, but, at the same time, it interacts with the public.

The rest of the space is organized to receive a bench and small tables. The green tiling floods the entire space and allows, through the use of a single piece, to provide identity. This touch of color dialogues well with the geometry of the ceilings, which brings uniqueness.

Finally, the façade is carefully worked on. The tiling itself is also transferred to the exterior and, in this way, the concept is taken beyond its limits. This is how the prominence of green is brought out into the street.

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